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Webinar:  Best Practices for Infection Prevention and Control for Assisted Living
Webinar: Best Practices for Infection Prevention and Control for Assisted Living

Working under the direction of Argentum’s COVID Advisory Council, the Infection Prevention and Control Work Group has developed guidance for infection prevention and control (IPC) specifically for assisted living communities. This webinar is designed to provide a high-level overview of this guidance to help communities assess readiness for various infectious diseases and emerging pathogens and strengthen operations where appropriate. NOTE: Upon purchase you will receive an email with a link to access the webinar. You will be asked to enter your name and email address to proceed.

Webinar:  Occupancy & Profitability Series: 2021 Forecast Report in Focus
Webinar: Occupancy & Profitability Series: 2021 Forecast Report in Focus

Argentum’s fourth annual report on the impact of workforce, food, and utilities trends is designed to help providers and industry partners better plan how to manage senior living’s three biggest cost drivers. Thank you to our sponsors Gordon Food Service and PharMerica for their support of the 2021 Forecast Report. Attendees will hear: - Key economic indicators derived from U.S. federal government sources and projections and analysis through proprietary models U.S., state, and regional economic indicators - Expert analysis in the areas of labor, food, and utilities costs on what the data means for your company - Results from a voluntary survey of Certified Directors of Assisted Living who revealed their perspectives, outlook, and concerns NOTE: Upon purchase you will receive an email with a link to access the webinar. You will be asked to enter your name and email address to proceed.

Webinar:  Occupancy & Profitability Series: Digital Marketing Primer
Webinar: Occupancy & Profitability Series: Digital Marketing Primer

Whether you’re a veteran sales professional, a data wizard, or new to marketing, the world of digital marketing moves so quickly that developing an overall strategy can be daunting. This webinar is designed to get you ahead, with a foundation you can expand on as you implement your plans and start logging results. You’ll learn approaches that you can tailor to the needs of your community, provider, and region. We’ll cover the basic building blocks of digital marketing: - Setting priorities and using the right channels—digital, social, and more - Optimizing your content: best practices now for greater efficiency and effectiveness - Harnessing organic traffic: How to get it and harness it to drive conversion Speakers: - Jodie Roberts, Director of Marketing, Senior Services of America, LLC - Michelle Shinn, Corporate Director of Marketing, MBK Senior Living - Christy Van Der Westhuizen, VP of Sales and Marketing, MBK Senior Living

Webinar:  Occupancy & Profitability Series: KPIs in Sales: Using Numbers to Tell a Story
Webinar: Occupancy & Profitability Series: KPIs in Sales: Using Numbers to Tell a Story

Decisions should be based on data. But often, we’re not using the data as effectively as we could. Without understanding the reasoning and rationale behind a KPI, you can struggle to use this information to effectively coach your sales teams. Learning to understand, develop, and talk about KPIs can impact coaching success and improve sales results. Key takeaways: • There is no good or bad KPIs—there are only opportunities for improvement, just an opportunity for improvement • KPIs should be built to measure what matters to you • Coaching tactics based on KPIs keep teams focused on sales, not on numbers Speakers: - Brandon Christiansen, Marketing Strategist and Certified Sales Scientist, Primrose Retirement Communities - Jessi Weldon, MBA, Director of Sales & Marketing, Primrose Retirement Communities

Webinar:  Quality Improvement Series: How to Address and Prepare for Natural Disasters
Webinar: Quality Improvement Series: How to Address and Prepare for Natural Disasters

In the United States, four of the costliest years on record from a property loss standpoint have occurred in the last five years. No area of the country is immune to natural disasters. Yet, area wide events account for only 20% of all property losses annually. This webinar will help you: 1. Define disasters and emergencies so you know what to prepare for. 2. Identify the major considerations that are needed to be fully prepared. 3. Discuss lessons learned over the past two decades in disaster recovery. 4. Address how to prepare for the unexpected.

Webinar:  Quality Improvement Series: Next Gen Senior Living Dining
Webinar: Quality Improvement Series: Next Gen Senior Living Dining

Our customer base is changing. Business practices are evolving. What’s ahead in culinary, and how can senior living best prepare? Experienced leaders share their visions for achieving a healthy, supported, and resident-attracting dining program in this concise survey. They’ll cover wellness, global flavors, sustainability, workforce, and other essentials they see shaping dining in the days and years ahead. Key takeaways: • Future trends in Dining and how to adapt. • How to attract residents with Dining options that incorporate wellness and diversity. • How to empower a workforce to achieve new and evolving business practices. Speakers: - Amy Robinson, National Director of Culinary Services, Solstice Senior Living & Integral Senior Living - Rod Healea, National Director of Culinary Services, Sinceri Senior Living

Webinar:  Quality Improvement Series: The Case for Telehealth
Webinar: Quality Improvement Series: The Case for Telehealth

Telehealth is shaping up to be a senior living system whereby providers offer telehealth services within communities by either contracting with a health system or a telehealth vendor – or by developing their own telehealth platform. This webinar will provide you with an overview of this delivery system, how seniors are adapting to this new system, and introduce you to resources you will need to consult if you are planning to implement a Medicare Advantage reimbursement model for your telehealth services. Webinar sponsored by Medline.

Webinar:  Workforce Development Series: Igniting Your DE&I Journey
Webinar: Workforce Development Series: Igniting Your DE&I Journey

Over the last year, many organizations have made new or renewed commitments to diversity, equity, and inclusion. Whether your organization has just begun a journey or wants to ignite a renewed commitment, the question remains – where do you start? Join this interactive panel to hear about the latest research, spark actionable ideas, and learn about resources and tools to support your organization’s DE&I strategy. During this panel discussion, you will: - Learn about the importance and value of building a diverse, equitable, and inclusive workplace - Learn about the importance of leveraging data to build your DE&I strategy by first examining industry trends to help HR executives examine their own culture, practices, policies, and opportunities to build an intentional DE&I strategy - Learn about best DE&I practices from top Fortune 100 companies along with healthcare and hospitality sectors - Learn about critical elements of a DE&I plan - Learn about organizations, resources, and tools to get you started on your DE&I strategy journey Speakers: - Judy Whitcomb, SVP, Organizational Strategy and Effectiveness, Vi Living (Moderator) - Pamay Bassey, Chief Learning and Diversity Officer, Kraft Heinz - Bob Lockett, Chief Diversity and Talent Officer, ADP - Akerah Mackey, Diversity, Equity & Inclusion Specialist, Vi Senior Living - Sheena Singh, Senior Vice-President, Healthcare Practice, Aon NOTE: Upon purchase you will receive an email with a link to access the webinar. You will be asked to enter your name and email address to proceed.

Webinar:  Workforce Development Series: Partnering to Reduce Turnover
Webinar: Workforce Development Series: Partnering to Reduce Turnover

With workforce shortages continuing, the key to amplifying your strengths and filling in your gaps may be found in partnership. Owner/operators who achieved measurable results in retention share how they choose, stand up, and work with private and public sector partnership programs. Attendees will hear: - Recommendations on resources related to dealing with workplace stress - Ways to accelerate DE&I initiatives without reinventing the wheel - Unusual benefits that have made a direct impact on retaining staff NOTE: Upon purchase you will receive an email with a link to access the webinar. You will be asked to enter your name and email address to proceed.

Webinar: Apprenticeships in Senior Living: Retain and Grow Your Caregiver Workforce
Webinar: Apprenticeships in Senior Living: Retain and Grow Your Caregiver Workforce

Apprenticeship is a game-changing new solution to the perennial problem of turnover in our workforce of caregivers, dining staff, and more. Argentum’s Apprenticeship for Caregivers will offer a career path for caregivers to advance, and is a proven way to keep and grow our high performers. From this webinar, learn what apprenticeship is; how to join Argentum’s exciting new model; costs and benefits, as well as state and local resources you may be able to tap. NOTE: Upon purchase you will receive an email with a link to access the webinar. You will be asked to enter your name and email address to proceed.